Adobe Express Logo: In-Depth Review & Guide

Adobe Express Logo Maker is an awesome tool that allows businesses and designers to create great logos with ease. This comprehensive platform offers numerous features, templates, and customization options to help users develop a logo for their brand.
Obviously, nothing beats working with a graphic designer 😉 . Ideally, you follow the proper process of a logo design. But hey, in case there is no budget, there are options out there for you!
In this blog post, we talk about the various aspects of Adobe Express Logo Maker, including its pros and cons. As well as the alternative solutions available in the market. Furthermore, we will discuss when it’s best to work with a professional designer versus utilizing Adobe Express Logo Maker.
Finally, we’ll review the various pricing plans and features of Adobe Creative Cloud Express. So you can determine if it is a suitable choice for your design project or business.
Adobe Express Logo Maker Overview
Adobe Express is a cloud-based design platform that lets you create and share professional-quality designs, including logos, social media posts, web pages, and short videos. It provides a comprehensive solution for entrepreneurs and designers aiming to enhance their promotional activities or gain inspiration. Adobe Creative Cloud Express provides access to a multitude of customizable logo designs that can be effortlessly adjusted with various symbols, typefaces, hues, and arrangements.
Customizable Logo Templates
Adobe Stock offers a vast selection of logo templates, ensuring you’ll find the perfect starting point for your project. With over 45 unique designs to choose from in various industries such as technology, fashion, or food & beverage – there’s something for everyone.
Different languages
It’s available in six languages, including English, French, German, Italian, Portuguese and Spanish, which makes it accessible to businesses all over the world.
Quick Start-Up Wizard
It is very easy and user-friendly so you won’t have doubts, while you go through the process. See below what we did and what you can expect as well.
Limited Customization Options
While Adobe Express offers some creative design options compared to other DIY logo makers like Tailor Brands or Wix Logo Maker, it falls still a bit short when it comes to customization options. Unfortunately, this platform only allows users to change their color scheme and font selection from pre-determined lists – limiting creativity significantly.
- Color Selection: Users are limited by around 20 colors they must cycle through one-by-one instead of selecting directly from a palette.
- Font Selection: Similarly limited by about 12 fonts which also require cycling through randomly rather than being able to select directly from the drop-down list as seen in other platforms.
This lack of flexibility may not be ideal if you have very particular branding requirements but could work well if you’re just starting out and want to create a simple logo quickly.
Overall, Adobe Express is a solid choice for those looking for an easy-to-use DIY logo maker with great design options. Nevertheless, if you require greater versatility in your branding or desire a more personalized approach, it is advisable to collaborate with a skilled designer who can transform your vision into reality.
Our Findings of the Adobe Express Logo Maker
In order to provide you with our genuine opinion and review, we utilized the Adobe Express Logo maker to create a logo. Please find below the detailed process and our observations.
STEP 1 – What is your logo about
For what kind of business are you making a logo?
STEP 2 – Choose the style of your logo
Let them know what style you prefer for your brand.
STEP 3 – Browse and adjust
The system generates various logos, and while most of them are now wow, there might be a logo among them that you kind of like. On the bottom, you can switch between the styles and icons.
STEP 4 – Quickly adjust your preferred logo
The editor that you can use without login is very limited but you can adjust color and font.
STEP 5 – Further adjust it
You can further adjust your logo when you log in. There are several backgrounds and design elements available. As well you can change parts of your logo.
STEP 6 – Download and work on it in Illustrator (optional)
In case you like to make your logo really unique download the pdf and open it in Illustrator. If you don’t have Illustrator yet, here you find how to download Illustrator. The sky is the limit to adjust it from here but you need to have knowledge and experience with Illustrator.
The Pros and Cons of Using Adobe Express Logo Maker
So, using Adobe Creative Cloud Express for designing logos can be an excellent option for those who are on a tight budget or need something done quickly. As well for designers who like to get some inspiration and make something truly unique with an Adobe Express Logo as a base.
Here are some pros and cons we found while using this tool:
- Pros:
- Easy-to-use interface with simple drag-and-drop functionality
- A wide range of pre-designed templates available that cater to different industries and styles
- An extensive library of stock images from Adobe Stock that can be used in designs at no extra cost (with paid subscription)
- Variety of customization options including font selection, color scheme changes, etc.
- Cons:
- Limited design freedom compared to working with a professional designer as there’s only so much one can do within the constraints provided by templates and stock images.
- It’s not free from copyright, so you need to check thoroughly how you can exactly use it.
When Should You Use Adobe Express Logo Maker?
If you’re just starting out your business venture or don’t have access to funds for hiring professionals but still want to create a logo that looks good and is relevant, Adobe Express Logo Maker can be an excellent option. It’s also suitable for those who need something done quickly or have limited design skills.
Limitations & Workarounds
Although Adobe Express Logo Maker offers a powerful design experience, it does have its drawbacks. It oes have some limitations when it comes to file formats supported by this cloud-based tool. For instance, the SVG format isn’t natively supported. Nevertheless, a workaround exists which allows users to export files in the SVG format if needed, ensuring they still have access to necessary resources despite not having full capabilities. This ensures they still have access to necessary resources despite not having the full range of capabilities offered by other tools.
But you can download your logo in pdf and open it in Illustrator to adjust it.
If you need to export your logo design as an SVG file from Adobe Express, consider using online converters such as Convertio. Simply upload your PNG or JPEG image created in Adobe Express and choose “SVG” as the output format before clicking on “Convert.” Once converted, download and save your new SVG file.
Free vs Premium Plans
Adobe Express offers two plans: the free and premium versions. Both provide features to create stunning logos and marketing materials, but there are differences that may influence your decision.
- Free Plan: Access to thousands of customizable logo templates, basic customization tools, and social media integration for easy sharing.
- Premium Plan: Access to over 160 million stock photos from Adobe Stock, exclusive fonts and icons. You get access to premium design assets and templates.
Alternatives to Adobe Express Logo Maker
In case it doesn’t give you the outcome that you hoped for, fortunately, there are alternative solutions available. Some popular alternatives include:
All of these tools offer different features and price points; it’s essential to research each one before making a decision.

Tailor Brands is a great option as it offers more options to adjust your logo and you can immediately see how it looks on all of your merchandise.
FAQs in Relation to Adobe Express Logo
Can you create a logo using Adobe Express?
Absolutely. Adobe Express offers customizable templates and easy-to-use tools for designing professional-looking logos without any prior graphic design experience.
Are logos created with Adobe Express copyright-free?
No, logos created with Adobe Express are not automatically copyright-free. It’s important to ensure that your design does not infringe upon existing copyrights or trademarks.
Who designed the original Adobe logo?
The original 1982 version of the iconic red “A” was created by Marva Warnock. She worked as an art director at Xerox PARC before co-founding Adobe Systems Incorporated with her husband, John Warnock.
Conclusion
Looking to improve your branding without breaking the bank? Adobe Express Logo Maker has got you covered with its thousands of customizable templates and multi-device compatibility.
However, if you have highly specialized branding requirements or need extensive customizations beyond template offerings, working with a designer might be more suitable. Alternatives like Tailor Brands, WIX Logo Maker, and Fiverr are also worth exploring depending on your needs.
But let’s be real, Adobe Express Logo Maker is still an excellent option for anyone looking to get inspired or improve their marketing efforts without any cost.